Sustainably Chic

Feminine, Vintage-Inspired Clothing | Made with Love for You & the Planet

FashionNatalie Kay


Classic silhouettes, great fabrics & serious attention to detail, Margu creates just for us conscious ladies. Designer Emily DeLong is extremely talented, and is giving handmade a whole new 'eco' meaning. She understands the negative impact of most conventional fabrics and over-production, and aims to always keep the Earth in mind when producing. What is so amazing about this collection, she sits behind the machine and does it all! As a sewer myself, I have a whole other appreciation for the ladies who manage to be the designer, producer and businessperson. It's just impressive, and extremely inspiring! Wouldn't you say so? 

Margu opened shop last year, and has been committed to a sustainable business model since day 1. The fabric, notions and trims are all responsibly sourced, and garments are designed, cut and sewn at Emily's studio in Fayetteville, Arkansas. Emily's journey in sewing began when she was a teenager. She would spend her weekends constructing a Vogue or Simplicity pattern, and just loved the feeling of being able to create something she could later wear {I know this feeling and YES, it is wonderful!!!}. When college came, she went on a bit of a hiatus and didn't find herself sewing again until after her studies were complete. Once Emily got back into the groove, she could not leave her machine. She went from using patterns to pattern making and sewing her own designs. After a couple of years, she noticed something - there was a lot of value in what she was creating. The quality, aesthetic and design wasn't on the market. This realization led to a leap of faith, and Margu was born. 

 Emily,  Creator of Margu

Emily, Creator of Margu

This heirloom-quality womenswear line is made to last. Garments aren't considered sustainable if they fall apart after a few wears, right? Margu wants you to carry their pieces throughout time and A LOT of wears. The sustainably-sourced fabrics, construction and classic designs make this easy to accomplish. They make sure to only use natural fibers {cotton, linen, silk & hemp} and low-impact dyes in order to keep a small carbon footprint. Much of the cotton fabric is GOTS certified, and many fabrics within each collection are spun and woven by hand in India under fair and eco practices. Even their notions are sustainably-sourced. This includes items like thread, zippers, buttons and labels. Margu says if they are using organic cotton why shouldn't the thread be organic, too? Okay & they don't stop there... shipping materials are included in this process! All shipments and garments are packaged in 100% recycled mailers and tissue. Margu is seriously not skimping out on anything. Woo hoo!

It takes anywhere from 4 to 10 hours to complete a Margu piece. This is because they don't cut corners, and truly love the process of creating a quality garment. I remember sewing dresses, and having to get those perfect seams in order for prints to match up correctly. Let me tell you... this takes A LOT of time. If your closet isn't full of sustainably-made goods {yet!} go take a look at seams, stitching and the 'little' things. You'll notice some things may be off :P Once you get your hands on a Margu design, you will notice: 1. type of seams used {no serged edges!} | 2.  garments are full lined {basically two dresses in one!} | 3. buttons are sewn on BY HAND! Those buttons shouldn't fall off, but just in case they will always be there to send you a new one. Ah good customer service, so hard to find these days...

So let's talk about this lovely dress I'm wearing... The Tuesday. 

The Tuesday Dress in Ivory Plaid is made from khadi cotton & tussar silk handloom fabric. This type of fabric requires a high level of skill and craftsmanship which has been passed down from generation to generation in rural areas of India. Because of the scarcity of jobs, several workers in this area rely on sustainable incomes from the sale of handloom fabrics. I wish you could feel and see the ivory plaid fabric up close. It is incredibly soft, warm, breathable and the threads are beautiful colors of black, blue, grey, green, and tan. The buttons are vintage mother of pearl {my favorite!}, and the design is on point with my classic style - I love sleeves and collars! I feel so lucky to have a piece like the Tuesday Dress to add to my closet. I can feel all the love, work & thought which went into creating this piece.

p.s. it has pockets!!!!

Click the links below to start shopping some more of my favorites from Margu's latest collection:

Celeste Dress in Black Grid | Wallflower Dress in Midnight Floral | Delphine Top in Ivory Plaid

Louise Top in Mist Dot | Gemma Dress in Mulberry Twill | Archer Skirt in Black Twill 

I'm a sucker for classic pieces made from luxurious fabrics. I wouldn't mind having this entire line fill my closet!! Margu, YOU ARE BEAUTIFUL :D 

To shop their entire collection visit them online at - and get social on Instagram, Facebook, Twitter and Pinterest. Stay tuned for Margu's SS17 collection coming out in March! 

Which piece are you dying to get your hands on!?